"We found few instances of attempts to persuade a peer or significant other to change behavior. When asked how they would try to stop a close friend who was considering using drugs, the typical response was, 'I wouldn't.' After all, they would explain, his life 'ain't none of my business.' The culture itself shuns persuasive attempts to control or direct behaviors or actions of its participants, rejecting attempts framed on moral grounds, especially from each other. Persuasive attempts that call into question a peer's actions because they constitute a violation of a mainstream moral code are particularly inappropriate. As a result, a genre that is too overly persuasive is immediately not only suspect, but often rejected."
